You are about to build a website for your business. Having found a good web design house, you eagerly await the emergence of your website.
Once the website is setup, and the customers start rolling in, you will want to make ongoing changes. The changes could be very small, such as changing an address, or adding a news announcement. New product updates or business diversification, will necessitate larger updates to the site.
While the web designer did a great job, you dont want to have to go back to him for every change. A hundred small changes in a year will leave you both frustrated, and is not economic for either party.
This is where a Content Management System (CMS) comes in. Located behind the scenes, it gives you the ability to maintain and control your own site.
No website larger than a few pages should make do without a CMS to manage it.
A Content Management System (CMS) is a software application specifically designed to manage a website.
Most importantly, it provides you with a simple, non-technical way of updating your web content. This is typically done via a web-based interface that works much like a Word processor does.
Just point-and-click, type in the new words, and hit save. Your content is instantly updated.
Equally easy is adding new pages, deleting old ones, or restructuring the site to match your new business model.
The CMS also automates menial tasks, such as applying the same page layout and appearance across the site. Menus and other navigation are also automatically produced.
Along with the many other administrative tools, this leaves you to concentrate on the words, and not on the technology.
A Content Management System makes life much easier in many ways:
- You are no longer dependent on the web designers making changes for you.
- Changes can be made any time they are needed, day or night. This is increasingly important as your business comes to rely on the website as a communications channel.
- All the technical details are simply handled by the CMS, allowing anyone to manage and update the site.
- Multiple staff can keep the site up to date, instead of being restricted to just one person.
- You can even ensure that each staff person can only update the sections of the site they are responsible for.
- The CMS ensures that all the pages are consistent in design, and will build all the menus and other navigation for you.
- The many other powerful features of the CMS allows the site to grow in sync with your business.
And the cost?
The good news is that a CMS, suitable for a modest-sized website can be as low as a few thousands to tens of thousands of dollars.
Of course, if your site is larger, or has complex requirements, the cost of a matching CMS will also grow. After all, you get what you pay for.
This article is extracted from http://www.steptwo.com.au